Regripping is known by many as an essential service offered by PGA Professionals, so why is it so beneficial and how can it help make your business offering more profitable and effective?
Golf Pride, recognised globally as the number one choice in grips by a wide variety of players, explain more…
Regripping time vs. coaching time
The time spent regripping is a hugely profitable way to spend your day. The example below shows just how much profit could be earned from regripping one set in 30 minutes. Two sets in an hour could give a great profit when compared to the money you might make from a lesson. Make it a goal to fill your diary with regrips in the spaces between lessons and you’ll achieve an excellent payback on your day’s work.
You don’t need a shop to generate revenue from regripping
Regripping is something that can be carried out with minimal equipment and without the need for a retail space. If you are a coach at a range or an academy then all you need is some safe space in a store room for example where you can carry out regrips and repairs. You can then bolt this service on to your lessons and ensure all of your clients are playing with good condition grips that are right for them.
Golf Pride provide resources and POS displays FREE
Golf Pride provide a variety of point-of-sale material and displays for use whether you have a shop or not so you can get the products front and centre and in peoples’ hands. Make the most of the posters, imagery and display stands to really show off the service you can offer – and best of all they provide these for FREE from your distributor!
Large range and options – increased personalisation for your customers
Custom fitting and club repairs are very much about personalisation nowadays and with Golf Pride’s wide range of types, colours and sizes on offer you can really tailor your service to a client’s needs.
Improves customer/client relations (and can help your students’ progress)
Regripping, and grip fitting along with it, is a great way of getting closer to your clients even if you do not already coach them. You can offer them the service and then take time to speak with them about their current equipment in general, their game, and whether they are working on anything and then use this as a chance to explain how new equipment or lessons could help.
Then there is providing a gripping service for those that you do already teach – this is a no-brainer as you can ensure your students are using appropriately fitted equipment that is in good condition.
It’s an easy [up]sell
What is the one point of contact between a golfer and the club? Exactly. This should be something that is very easy to communicate to your clients/customers. In order to ensure the connection between the golfer and their equipment is as good as possible then they need to have good condition, usable grips – and regripping is a really cost effective way for them to achieve better performance.
For more information on Golf Pride visit www.golfpride.com.